I design system
that connect
without operational noise
Marketing automation built for real revenue workflows
Piyush Sachdeva
Founder at Social Masla | Creator
Trusted by 50+ teams (4.9 of 5)
Piyush Sachdeva
Founder at Social Masla | Creator
Teams I’ve worked with
Growth exposes cracks
in your marketing systems
Systems that move leads from
first click to
revenue
Lead Flow & Routing
Capture form submissions and push them instantly into your CRM.
Ensure every lead is updated and tracked accurately.
Route leads automatically based on source, geography, or pipeline logic.
Connect inbound conversations to the right lead or deal.
Follow-ups & Alerts
Send messages only when leads meet specific conditions.
Notify owners when leads aren’t contacted in time.
Surface important actions to Slack, email, or CRM.
Catch missed or failed follow-ups automatically.
Reporting & Visibility
Track leads across every stage, from first click to close.
Tie spend to outcomes without spreadsheet work.
See which channels actually drive revenue for your business.
Remove conflicting reports and manual reconciliation.
Conversion Tracking
Send clean conversion events back to ad platforms for reliable optimisation.
Map key funnel actions to the right conversion events.
Reduce signal loss caused by browsers, cookies, or blockers.
Ensure marketing and sales see the same conversion numbers.
About
the
founder
the founder
I’m Piyush Sachdeva, a systems and
automation builder with
8+ years of experience designing
scalable growth infrastructure.
I’ve built
automation systems that supported
~USD 6+ million in managed spend across
enterprises and startups focusing on
systems that reduce manual work, improve reliability, and hold
up at scale.
I enabled 4× revenue growth in scaling
phases, reduced
manual operational effort by 90%, and
cut recurring tooling and execution costs by
50% by replacing fragile processes with
reliable system design.
My focus is on automation
that improves visibility, reduces human dependency, and
continues to work as volume increases.
I'm Piyush Sachdeva, a systems and
automation builder with 8+ years of experience designing scalable
growth infrastructure.
I’ve built automation systems
that supported
~USD 6+ million in managed spend across
enterprises and startups focusing on
systems that reduce manual work, improve reliability, and hold up
at scale.
I enabled
4× revenue growth in scaling phases,
reduced manual operational effort by 90%,
and cut recurring tooling and execution costs by
50% by replacing fragile processes with
reliable system design.
My focus is on automation that
improves visibility, reduces human dependency, and continues to
work as volume increases.
What changes
in day-to-day operations
Simple
approach to building systems
that actually scale
What teams say after the
system
is in place
“Campaign performance didn’t change overnight, but operations became predictable. That made optimisation easier and client conversations cleaner.”
“We reduced manual lead handling by roughly 40%. Follow-ups became consistent, and response times improved without adding more people.”
“The biggest difference was reliability. Leads stopped getting missed, and reporting finally matched what we were seeing on the ground. Things felt calmer after this.”
“Sales stopped blaming marketing, marketing stopped blaming tracking. Everyone finally started looking at the same numbers.”
“Earlier we were always double-checking things. Now the system just works. Kaafi headache kam ho gaya.”
“Attribution gaps were our real issue. Once events and lead status were aligned, decision-making improved almost immediately.”
Real examples from
real workflows
Purchase & Failure Alert
Every successful payment, failure, and course activation now reaches the right team instantly. Customers receive confirmation on WhatsApp, ops gets activation alerts, and sales is notified of payment failures to recover hot leads faster.
Multi-Channel Revenue Attribution
Marketing and leadership gained clear visibility into which channels actually drove revenue. Attribution disputes reduced, budget decisions became data-backed, and underperforming campaigns were identified faster.
Course Access Automation
Payments now trigger instant course access, CRM entry, and onboarding emails without manual work. Students receive access within seconds of payment, and the team eliminated enrollment delays, access-related tickets, and post-payment confusion.
Lead Capture → Instant Booking
Leads now receive instant emails and meeting links the moment they submit a form. Response time dropped from hours to seconds, improving booking rates and reducing manual follow-ups by the sales team.
Automated Webinar Funnel
The entire webinar journey runs automatically, from registration to reminders to post-webinar purchase nudges. Timed WhatsApp reminders improved attendance, while post-session follow-ups increased conversion consistency.
Cart Recovery Automation
Abandoned carts trigger WhatsApp follow-ups with time-bound offers, recovering otherwise lost revenue. Faster engagement and direct messaging led to higher conversion rates compared to email-only recovery.