Founder of Social Masla
Piyush Sachdeva is the founder of Social Masla, an AI-first marketing consultancy. Its work covers Digital Marketing, Performance Marketing, AI, Automation, and Growth.
Official profile
Piyush Sachdeva
Piyush Sachdeva is the founder of Social Masla, an AI-first marketing consultancy, and the creator of Pulse, a WhatsApp automation engine. With 8+ years of experience and ₹100+ Cr managed in ad spend across 50+ brands in 10+ countries, he works at the intersection of Digital Marketing, Performance Marketing, AI, Automation, and Growth. He is also an educator, content creator, and best-selling author of The Growth Engine: Beyond AI and Advertising.
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Professional journey
From marketing execution to connected growth systems
Across his professional journey, Piyush's work evolved from digital marketing into a broader focus on performance marketing and growth, with AI and automation becoming increasingly central to his approach. These areas now come together in his work on practical marketing and growth systems.
Creator of Pulse
Piyush Sachdeva is the creator of Pulse, a WhatsApp automation engine.
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Performance marketing, AI and growth
Experience grounded in real campaign work
His professional work spans Digital Marketing, Performance Marketing, AI, Automation, and Growth. With 8+ years of experience, he has managed ₹100+ Cr in ad spend for 50+ brands across 10+ countries.
8+Years of experience
₹100+ CrManaged ad spend
50+Brands
10+Countries
Educator and content creator
Practical education for modern marketers
As an educator and content creator, Piyush shares practical guidance on digital marketing, performance marketing, advertising, AI, automation, and growth. His educational work focuses on explaining systems and execution in clear, usable terms. Existing resources include Social Masla's learning hub and its detailed performance marketing guide.
Book
Best-selling author of The Growth Engine
Piyush Sachdeva is the best-selling author of The Growth Engine: Beyond AI and Advertising. The dedicated book page contains more information about the title.
FAQ
About Piyush Sachdeva
Who is Piyush Sachdeva?
Piyush Sachdeva is the founder of Social Masla, creator of Pulse, and a digital marketing and growth professional with 8+ years of experience.
What is Piyush Sachdeva known for?
He is known for his work across performance marketing, AI, automation, and growth, including ₹100+ Cr managed in ad spend across 50+ brands in 10+ countries.
Who founded Social Masla?
Piyush Sachdeva founded Social Masla, an AI-first marketing consultancy.
Who created Pulse?
Piyush Sachdeva created Pulse, a WhatsApp automation engine.
What book did Piyush Sachdeva write?
He wrote the best-selling book “The Growth Engine: Beyond AI and Advertising.”
What does Piyush Sachdeva teach?
He teaches practical systems across digital marketing, performance marketing, advertising, AI, automation, and growth.